Hey, I'm Preetha

I work across enterprise SaaS, AI-powered products, mobile apps and websites. I like getting into the details , understanding the people, workflows and constraints behind a product, asking questions, and finding where design can make things simpler.

I'm curious by nature and continuously update the way I work. I use AI where it genuinely helps , to speed up parts of my workflow, explore ideas, research, and audit my work , while keeping the design thinking and decisions grounded in the problem.

I enjoy learning new domains, collaborating with different teams and balancing user needs, business goals and technical realities.

Outside of design, I'm usually making something , pattern art, redesigning spaces, baking, or exploring a new creative idea.